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Unique map on shortlist for ‘Visit London’ award

Published Friday, 08 October 2010

North London’s arts treasures are all depicted on a unique map which is on the shortlist for a BT Visit London award in the best Marketing / PR campaign category.

Urban foxes show map to traveller

It is one of eight entries in this category competing against such illustrious arts venues as the National Portrait Gallery, the Royal Academy and the Museum of London .

Cllr Bambos Charalambous, Enfield 's cabinet member for youth, leisure, cultural services and Olympics, said, "This unique map which appears in both printed versions and on a dedicated website brings together key locations in Enfield , Barnet and Haringey.

"In its latest website version it has some very special features which allow users to hover over images and go straight to locations, information and route maps.

"Famous landmarks, such as Alexandra Palace in Haringey, Forty Hall in Enfield and the Arts Depot in Barnet appear with some of the undiscovered places of interest in North London . It is a popular aid for tourists and local audiences who can locate information easily on this appealing map."

Enfield 's Cultural Sevices manager, Lorraine Cox, added, "This is more than just a map. Venues of all kinds are easy to find and are amusingly illustrated by Sian Pattenden. And whether people are looking for 'live' theatre, cinema, art galleries, museums, heritage or wooded walks it is surprising just how much they can see and do."

This comprehensive map also features a list of cultural events and festivals planned throughout the year and has contact telephone numbers and website addresses for all locations.

To encourage an interest in North London 's arts life, there is also a guide to arts colleges, cinemas, comedy venues, libraries and music venues.

All major roads and tube stations appear on the map and a taster of some of the main attractions appear as photo features.

When it was launched last year the map was welcomed by London 's premier tourist promoter, 'Visit London' the regional tourism agency.

In its printed form it has been widely distributed across London to venues as high profile as The Tate, the National Theatre, and many more.

'Visit London ' features the map on its website for all international and national visitors to read and plan their visits to North London . 

Cllr Charalambous summed up, " North London is home to great arts and cultural venues, exciting festivals and events, beautiful parks, and interesting arts and cultural heritage. The sheer variety of activities is brought to life in this lively arts map which I hope people will enjoy using on their travels in North London .

"This is an inspired way to market the treasures of North London and we are delighted that our campaign has been so effective. We will not know the final result until December when the results will be announced at a prestigious ceremony in the Bloomsbury Big Top, but we know that this map has attracted many people to North London ."

North London Arts Maps are available from libraries in Enfield , Barnet and Haringey and their Civic Centres; and all major cultural venues in central London .

Interactive map

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