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Forty Hall is London 2012 iconic landmark in Enfield

Published Wednesday, 17 March 2010

Sebastian Coe, Chairman of the London Organising Committee of the Olympic Games and Paralympic Games unveiled the design of the ‘Landmark London’ pin badge for Enfield.

New Olympic Print

He was present at the London Councils Leaders' Committee and presented Enfield's Leader, Cllr Mike Rye with the first pin badge produced for the borough.

In September 2009, LOCOG and London Councils launched the 'Landmark London' competition. Londoners were invited to vote for the most iconic landmark in their borough that they would most like to see featured in an individual pin badge. Each of the chosen landmarks has now been re-created into a metal pin badge incorporating the London 2012 logo.

The winning landmark for Enfield is Forty Hall. Build in 1629, this Grade I listed building provides a link with Enfield's past while providing the borough with an outstanding venue for many arts and cultural events.

Sebastian Coe, Chairman of LOCOG, said: "Forty Hall, chosen by the residents of Enfield, is a real iconic landmark and celebrates what a fantastically unique city London is. I am delighted to see how proud residents of Enfield are of their borough and I hope they will wear their pin badges with pride."

Cllr Merrick Cockell, Chairman of London Councils said: "With the Winter Games over, the spotlight has truly turned on London. We are delighted to have worked so closely with LOCOG on a project that really demonstrates how important London 2012 will be for the whole capital. We cannot wait to show off our city in 2012, and these badges will be a fantastic introduction to just some of the many delights London has to offer."

Cllr Jon Kaye, cabinet member for leisure, culture and Olympics, said, "Enfield is just a few miles from the Olympic Village and will be an important base for visitors to the capital who will want to enjoy what our borough's shops and cultural facilities have to offer and will give them easy access to the Olympic site and central London.

"We're excited to be closely linked with this major international event and delighted that an historic building such as Forty Hall will be a symbol to help promote Enfield.

"Forty Hall has history, great architecture and is a centre for the arts in all its forms from creative activities that the public can learn and enjoy, to dramatic re-enactments. It is a superb venue for open air concerts and Shakespearean plays and comes into its own with seasonal fun activities for Easter and Christmas.

"The Hall is set within beautiful landscaped grounds and park land with a lake surrounded by trees. It is a place that attracts many visitors. It is not surprising that it is the icon for Enfield's role in the Olympics."

The Landmark London pin badges will be available for wider sale across London in the coming weeks from Runner's Need, Crest of London, World Duty Free and the Museum of London.

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